Why “Set It and Forget It” Won’t Work for You

Remember those infomercials from the 90s for the rotisserie oven that was so user friendly you could just “set it and forget it”? Here’s a visual reminder if you weren’t raised by the TV like me: “Set it and forget it” was quite the catchphrase in my middle school, and we imagined how great it…

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5 Must-Do Steps to Get Your Business Off the Ground

So, you have a great business idea, and you’re eager to get started. But before you jump in headfirst, there are a few things you should do to set your business up for success. Here are 5 must-do steps to help you launch your business the right way. Why Properly Plan Out the Launch of…

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ALL NEW in the Life Editor Clubhouse for July 2022

Happy July! The Life Editor Clubhouse just released the new content for July to help you promote your business to the right people in less time than you ever thought possible. July 2022 Theme: Market Like You Mean It This month’s featured training class is jam-packed with doable mini tasks to help you defeat your fear of marketing and build positive…

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How to SELL YOURSELF Without Making It Weird | Business Promotion Tips

If you’re like most of my clients, then you probably have a business. And if you’re also like my clients, then you have a love-hate relationship with marketing. Of course, we intellectually understand that you must promote your products if you want to make sales. But why does marketing feel so icky? We don’t want…

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Creative Ways to Use Lanyards for Business, Health, and Home

Lanyards are a handy little item that are great for business conferences, large events, and identification purposes. I use branded lanyards for my Life Editor Weekend attendees (that is, when we have the retreat in-person). Maybe you don’t give much thought to the simple ribbon and plastic tag that hangs around your neck, but there…

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3 Innovative Tips to Boost Your Business Marketing

When I’m working with a coaching client, we spend more time developing a marketing plan than anything else. Marketing is ever evolving, and even the past year with the pandemic has shown that we can’t always rely on tried-and-true marketing tactics from the past. The best business owners know when to pivot their marketing to…

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4 Brilliant Benefits of Training for Career Progression

When I was still working in the corporate world in my 20s, I was known as a “job hopper.” That’s someone who “hops” from job to job instead of staying in the same position for decades like our parents and grandparents used to do. It’s supposed to be an insult, but I wore my “job…

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