I don’t care how good your content is or why you’re an expert in your field. None of that means a thing if you have boring subject lines, titles, and headlines. Your audience won’t open your emails or watch your videos unless you entice them right from the start. For example, just look at this…

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The Editor’s Notebook is my place to share the things I’m loving this week and other random links that have caught my eye. Enjoy! What I’m Loving This Week Groundhog Day — An Inescapable Premise. This is one of my favorite movies and I watch it every February 2. I love the themes of change…

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If you’ve been reading my emails and blog posts this week, you might be thinking my business program Startup In 60 sounds a little too good to be true. Can a super busy person like me really create an online business from scratch in just one minute per day? Is it truly possible to start earning money…

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I was having (another) frustrating conversation with one of my strong-willed clients about why she really, really, really needs to start blogging. No matter how I tried to explain SEO, ezine content, positioning yourself as an expert, and more, she still wasn’t having any of it. After going around and around for what felt like…

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“I wish I could start a business, but I don’t have the time.” “I can’t run an online business and still work a day job.” “There’s no way I could budget for all the expenses that come with running a business.” “I’m not smart enough or tech-savvy to figure out how to do it all.”…

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Having spent so much time over the past 7 years refining my coaching biz and introducing the world to life editing, I’ve noticed a pattern in my clients’ motivation. We all want to feel like we’re making a meaningful contribution. Climbing the corporate ladder and bustin’ the glass ceiling. Starting your own business and providing…

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